Read Language and Popular Culture in Japan

Language and Popular Culture in Japan

Brian Moeran

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Description:When this book was originally published it was the first work of its kind to examine the way in which language is used to express the ?myth? of advertising slogans and other popular cultural forms. By making use of general theories from the disciplines of anthropology, linguistics, media studies and semiotics, the book attempts to demystify Japanese culture as it has been hitherto presented in the West, and shows how such cultural forms as ?noodle westerns? and high-school baseball uphold the well-known ideologies of ?selflessness?, ?diligence?, ?compliance? and ?co-operation? typically associated with the Japanese. Ultimately, the book poses the question: are those whom we call the Japanese ?real? people in their own right, or merely a nation acting out a part written for them by Western civilisation?We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Language and Popular Culture in Japan. To get started finding Language and Popular Culture in Japan, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: 196

Format: PDF, EPUB & Kindle Edition

Publisher: Routledge

Release: 2010

ISBN: 1136916822

Description: When this book was originally published it was the first work of its kind to examine the way in which language is used to express the ?myth? of advertising slogans and other popular cultural forms. By making use of general theories from the disciplines of anthropology, linguistics, media studies and semiotics, the book attempts to demystify Japanese culture as it has been hitherto presented in the West, and shows how such cultural forms as ?noodle westerns? and high-school baseball uphold the well-known ideologies of ?selflessness?, ?diligence?, ?compliance? and ?co-operation? typically associated with the Japanese. Ultimately, the book poses the question: are those whom we call the Japanese ?real? people in their own right, or merely a nation acting out a part written for them by Western civilisation?We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Language and Popular Culture in Japan. To get started finding Language and Popular Culture in Japan, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Language and Popular Culture in Japan

Language and Popular Culture in Japan

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