Description:The Global Foundations of Public Humanism, China and the West explores the growing humanistic turn in public relations processes and proposes that this has compelling parallels in the roots of Chinese philosophies.As the leader of growth and power across the Pacific Rim, public relations in China is not developing in isolation from the West, but via mutual accommodations and culturally complex interactions. By collecting cases and reflections on PR practices from both Chinese and Western scholars, the chapters propose that Chinese philosophies are playing a role in the development of modern Chinese PR practices, and – focusing less on the obvious differences and contracts – seek to highlight their spiritual, philosophical and political confluences. The conclusions drawn enhance and advance our understanding of public relations globally.This innovative work is of interest to educators and researchers in the fields of public relations, strategic communications, and public diplomacy.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Global Foundations of Public Relations: Humanism, China and the West (Routledge New Directions in PR & Communication Research). To get started finding The Global Foundations of Public Relations: Humanism, China and the West (Routledge New Directions in PR & Communication Research), you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
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The Global Foundations of Public Relations: Humanism, China and the West (Routledge New Directions in PR & Communication Research)
Description: The Global Foundations of Public Humanism, China and the West explores the growing humanistic turn in public relations processes and proposes that this has compelling parallels in the roots of Chinese philosophies.As the leader of growth and power across the Pacific Rim, public relations in China is not developing in isolation from the West, but via mutual accommodations and culturally complex interactions. By collecting cases and reflections on PR practices from both Chinese and Western scholars, the chapters propose that Chinese philosophies are playing a role in the development of modern Chinese PR practices, and – focusing less on the obvious differences and contracts – seek to highlight their spiritual, philosophical and political confluences. The conclusions drawn enhance and advance our understanding of public relations globally.This innovative work is of interest to educators and researchers in the fields of public relations, strategic communications, and public diplomacy.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Global Foundations of Public Relations: Humanism, China and the West (Routledge New Directions in PR & Communication Research). To get started finding The Global Foundations of Public Relations: Humanism, China and the West (Routledge New Directions in PR & Communication Research), you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.